Offline Event FAQs

Our Offline Event FAQs are a work in progress 😇

If you need direct assistance with your event, please email events@letsgetoffline.com for immediate help.

Offsite Catering & Venue Partnerships

Q: Can we host an Offline event featuring our offsite catering (e.g., taco experience) at a different venue instead of our restaurant?

A: Yes — we're open to exploring offsite events! Most of our venue partners already serve food, so typically, Offline events are hosted at venues where both food and space are provided in-house.

Q: Do you have venue partners that can provide space only, where we bring the catering?

A: Currently, all of our official venue partners are full-service, meaning they provide both food and space. That said, if you have an existing relationship with a venue that can host and would be excited to collaborate on an exclusive event with us, we’re happy to explore it with you!

Q: What’s the best way to move forward if we have a venue in mind?

The best way is to just loop them into an email thread with the 3 of us. For your convenience, here's an email template you can use:

Hi [Venue Name] team,

I’m teaming up with Offline, a members-only restaurant club, to co-host a unique event that puts Taco Pegaso’s catering experience front and center—and I’d love to explore hosting it at your space.

Offline partners with top local restaurants and venues to create exclusive, high-energy events that bring in a curated group of 50–200 Members. These guests are mostly 25–35-year-old professionals who love trying new things, supporting local, and sharing great experiences.

Here’s what makes it a win-win:

No fees to participate. While there’s a product “Give” involved (like a drink or small bite), Offline works closely with each partner to make sure those costs are recouped—either by driving on-site spend, filling slower shifts, or both.
They handle RSVPs + promotion. Offline manages all the guest invites and promotes the event to their Member base through their own channels.
It’s your crowd, on your terms. You pre-approve the guest cap and event hours, and maintain full control of your space and staffing.

What we’re envisioning:

A private or semi-private experience where Taco Pegaso handles food, you provide the setting and bar.
A casual, social vibe—think: music, signage, curated drinks.
Social media coverage is not guaranteed, but it’s often a natural outcome of the Member experience and a core part of Offline’s brand.

Offline has pulled off 300+ events across cities like Austin, Raleigh, Nashville, and Charlotte—with an average guest rating of 4.5 out of 5. Venues have ranged from breweries to rooftops to speakeasies, and each event is crafted to be high-quality and stress-free for the hosts.

Would it be okay if I looped you in with the Offline team to explore it further?

– Amye

We'll evaluate together if it fits our model for exclusivity, uniqueness, and value for Members, and if so, we’ll take the next steps.

DJ Enhancement

Q: Can Offline provide a DJ or handle music for the event?

A: We don’t provide DJs or manage music bookings. One of our goals is to keep these events logistically light for both sides—we focus on the event format, promotion, and RSVPs, while leaving entertainment and in-house logistics to the venue team. That said, a curated playlist or simple in-house music setup works great if you'd rather keep it low-key.

Content Coverage

Q: How does Offline handle social media coverage of the event?

A: There are two parts to this. In the leadup to the event, especially if you're an Offline Partner, we usually use the footage we have on hand from your shoot to promote the event on our social channels, in our app, and via email.

Regarding day-of attendance, while we can’t promise creator attendance for every event, capturing content of the event for post-even promotion is a priority for us. As soon as we confirm the date, we reach out to our creator network to try and secure someone who can capture the experience. We treat this as a real focus—especially when there are new cocktails or experiences to showcase—and we’ll keep you posted once we hear back.

Other Event Concepts

Q: We’re interested in doing more events at our other locations or concepts. Do we need to go through the event submission form again?

A: Yes—whenever you have a new event idea (even if we’ve worked together before), we ask that you submit it through events.letsgetoffline.com

This helps us:

Stay organized across different cities and concepts
Ensure your idea gets routed to the right team member
Keep the planning process efficient and timely

We’re excited to explore more with you, and this step helps us make sure nothing slips through the cracks as we expand event programming.

Here’s how you can present that guidance in your Event FAQs doc, formatted to match the existing style:

Event Timing

Q: What time of day should we host our event?

A: Great question—timing is a key part of making Offline events successful for both sides, and we’re here to help you find the right balance.

Offline Members tend to be most available for events starting at 5:30 PM or later on weekdays. That’s when attendance is strongest, especially if your goal is to hit higher numbers. However, earlier time slots (like 3–5 PM or 4–6 PM) can still work for restaurants and bars with slower pre-dinner hours, provided the event is extremely compelling and the RSVP target is on the lower end.

Here’s how we typically recommend approaching it:

Option 1: Stick with the early time slot

If your target attendance is 50 people or fewer and your “Give” is very compelling (e.g. multiple free drinks, high food value, or a standout experience), we’re comfortable sticking with an early slot. In these cases, we’ll just want to keep a close eye on RSVPs to ensure turnout stays strong.

Option 2: Shift to a stronger time

If your goal is more than 50 attendees, or if your “Give” is more modest, we may recommend shifting the event later—ideally to a 5:30–7:30 PM window or hosting it on a typically slower night. This helps maximize visibility, turnout, and overall energy.

We’ll always work with you to find a time that balances Member availability with your restaurant’s business goals.

Fitness Events

How do you ensure high attendance?

fitness studios are usually small, and with a small class size we can't afford to have our typicall dropoff rate of ~30% - 50% from RSVP to attendance because it can really affect the experience and the ROI for the partner. Rather than charge for the class, the way we handle this is with no-show fees, similar to how a gym typically does it.

How does Offline work for fitness?

You’re right—fitness hasn’t been as visible on our events page, but we've actually done 50+ events with fitness concepts over the years and we’re actively ramping back up now. Gritbox sold out almost instantly, and we’ve got two events with Midtown Yoga coming up next.

Quick overview of how Offline works in a fitness context:

Members-Only Access: We close down the space for Offline—no drop-ins.
No Out-of-Pocket Cost to You: We make money from our Members (via their monthly subscription fees), not you. All we ask is a strong “Give”—like a free class, swag, or exclusive offer.
We Handle Promotion: We drive RSVPs, handle the guest list, and promote through our channels.

The goal is to help you reach new audiences in a way that feels authentic, exclusive, and worthwhile.

My schedule is a little wacky but if you can send me a list of questions you'd have I can make a Loom video answering them and then if you still are interested in a partnerships we can jump on a call!

Do you have any examples

If this helps, here are a few highlights from the past

Heat https://www.instagram.com/p/CkeHt0DLONU/

The Sweat Labs: https://www.instagram.com/p/Ci-2rrlJTME/

Yoga SIX: https://www.instagram.com/p/Ci0q2s3pzpB/

Event Capacity

Dealing with Floating Variables

Setting event capacity is all about which constraints are fixed and which are variable and engaging in a dialogue with the partner to pin down those constraints.

Example: Offline Members are mixed in with regular business via an exclusive area that can expand or contract vs RSVPs and the partner has not given us a hard space constraint or RSVP constraint. In this case, you have "floating variables" and we need to fix one of them. We can suggest a releasing a certain number of tickets (e.g. 100), let the parter know our typical RSVP-to-attendance ratio (50%-70%), and ask them how they would lay out a space for 50-70 people. This will help us start to zero in on a solve.

Increasing Event Capacity

For smaller spaces or situations where a partner wants to drive a lot of traffic in excess of their space's capacity, we can suggest time slots and release a certain number of tickets for each time slot. For example, if the Offline Members area (or the entire business) only had a capacity of 20 but we wanted to fit 60 people, we could find out the average turn time from the partner and release 3 tranches of tickets at different times to accommodate those 3 turns.

Deciding Event Format

Once seating arrangements are understood and we've suggested an option for pinning down floating variables, we need to decide how the seating arrangements will affect the Member experience and the marketing of that experience. The context here is that the majority of Members come in groups of 2, so in a situation where most tables are 4 tops or larger, that means we have two options:

Option 1: allow Members to sit in twosomes. In this case, we don't frame the event as an opportunity to meet new people. The upside here is that we may have a larger draw in marketing (not everyone wants to make new friends), but the downside is that most tables will be 50% full.

Option 2: tell Members that if they come solo or in a twosome, they may be seated with other Members. In this case we can draw a larger event, but it's important that we set expectations in the event writeup so that Members aren't surprised when they're encouraged to mingle and meet others.

Optional: Increasing Event Capacity

For really small spaces (e.g. capacity of <= 30) or situations where a partner explicitly wants to drive a lot of traffic in excess of their space's capacity, we can suggest time slots and release a certain number of tickets for each time slot. For example, if the Offline Members area (or the entire business) only had a capacity of 20 but we wanted to fit 60 people, we could find out the average turn time from the partner and release 3 tranches of tickets at different times to accommodate those 3 turns.

RSVP-to-Attendance Ratio

We typically see 50%-70% of Members who RSVP turn out for the event. Offline has a $10 no-show fee for Members that encourages high RSVP-to-attendance ratio. The fees to go us, but our goal is to collect zero fees—what we want is a full space.

Event submissions from Partners who are not on Offline

Will we do events with them?

If someone submits an event idea and the venue is not an Offline partner, we will still engage if we think the concept/space is a great fit for our Member demographic. In other words, we reserve the right to say no but we don't always say no.

How will they be promoted?

The business may have questions about how the way that we would promote them. The answer is that is they would still be prominently featured in the app on the home screen as an upcoming event for as long as the event is on sale. They would also get a dedicated email to our email list, as well as inclusion in all of our weekly emails in the upcoming events section. For day-of social content, we would just explain the content policy that we already have in place (see Content Coverage above).

Event Checkin

How do Members check in?

We have a quick video of what checkin will look like. Members are able to request up to 2 tickets but unfortunately the app doesn’t display how many they requested, although we are working on this feature ASAP. Most people will come in pairs.

https://t25762849.p.clickup-attachments.com/t25762849/09a452f2-d733-4c9f-87c0-91550c65bec1/Members%20CheckIn.mp4?view=open

I am curious if and when we may get a copy of the rsvp list so we can plan out the setting accordingly

We do have an (old, ugly) link we can share with you for checkin so you can get a sense for who is coming, when their ticket time is, and how many tickets they have. You do not need to use this app to check people in—they will check in on their phones.

No-Show Fees

Q: How do we ensure that Offline Members show up if the ticket price is free?

A: Offline has a $10 no-show fee for Members that encourages high RSVP-to-attendance ratio. The fees to go us, but our goal is to collect zero fees—what we want is a full space.

How do tickets work?

Are we offering a set ticket price with a split profit, or are tickets an included benefit to Offline Members?

Our default is to do a free event (i.e. event are included with Member benefits) and we charge a $10 no-show fee to make sure our RSVP-to-show rate is high. Then we try to work with the partner on a structure that works for their budget and goals for recouping costs via add-on purchases.

We do have the option to run a ticketed event, we just have to make sure the ticket price feels low for the value provided so that it feels like a Member benefit. Generally ticketed events RSVPs and raise expectations, so we encourage partners to go with Free and then try to wow people at the event + make money via other purchases.

Just let me know which way you want to go?

How will we be paid for the tickets sold?

We process all of the payments on our end via Stripe. When the event ends, we'll send you an email to get set up as a vendor in Ramp and we'll do a direct deposit from there. Cc'ing @David who handles payment just in case you have additional questions!

What are the specifics for how a Drink Ticket works? Do Members verify their membership with the host stand?

Once Members claim a ticket, their ticket lives in their Offline App. When they arrive, they will pull up their ticket to check in to the event. See "How Members Check In."

Drink tickets are done differently by every partner depending on how they want to operate, but typically we recommend handing out the two drink tickets when the Member checks in. Then they can use those tickets at the bar to claim their free drinks.

Please note in the "How Members Check In" section: Members often request more than one event ticket — one for themselves and one for their guest, for example. In that case, each guest should receive any drink ticket(s).

Would you recommend using drink tickets to help keep the signature cocktail and hushpuppy offer easy for everyone to keep track? We’re open to whatever’s worked best for y’all in the past, just want to keep it smooth and clear for the team and guests.

Yes, physical drink tickets are a great move and usually the smoothest way to keep things clean for both staff and guests.

Here’s how we’d recommend handling it:

When a Member checks in at the front (showing their RSVP in the Offline app), your host can ask how many guests they RSVP’d for and hand out 1 drink ticket + 1 food ticket per person (including the Member). Could also just do 1 ticket for both—whatever is easier.
Since guests don’t have the Offline app and your team won’t be able to see how many tickets each Member claimed, this quick verbal confirmation is the easiest way to keep the line moving.
So for example, if someone says “I RSVP’d for myself + 1 guest,” you’d hand them 2 drink tickets + 2 food tickets (or just 2 tickets with each ticket being redeemed for drink + food).

Just so you know, guests are included in the RSVP totals we’ve been sharing, and while we know it’s not ideal that you can’t see that breakdown in the app yet—we’re actively working on adding that feature.

How does marketing work?

We market events across our app, email, and social:

At launch: we announce the event via a dedicated email to Members, a push notification, and the event is featured prominently at the top of the home screen. We also aim to publish something on our social, although we can't always guarantee that piece.
T-7 days: if the event hasn't sold out, we do another round of promotion very similar to the launch round.
T-3 days: if the event hasn't sold out, we do another round of promotion very similar to the T-7 round.

Food Format

Our owner and chefs want to move away from doing dip stations to do tray passed mini sized versions of some of our house favorites. Do you need to know the exact menu items before launching?

Don't need to know the exact menu, but just a heads up — we've had a lot of trouble in the past with passed apps for two reasons (both are avoidable):

You can get these "pinch points" in the flow of the event where the people who are closest to the kitchen or wherever the food comes from get the most food and the people at the "back" of the event get hardly any at all.
It's easy to run out of food for the people who arrive later in the event or have food that gets cold.

As long as y'all are aware of those risks, we're fine with you running the event how you want!

Public vs Private Events

I'm debating keeping keeping my event open to the public vs Offline-only. We would be closing the restaurant for the day to host this event so I just need to make sure we are generating enough buzz to make it worthwhile to close.

Totally understand. My advice given your capacity would be that we don't explicitly say whether the event is Offline-only at first, just that Members are invited. We can launch RSVPs and see how they do initially and then y'all can make the call whether you want to open to the public as well.

We're already having an event that's open to the public. Is there a way that we can weave Offline Members into it?

We occasionally will try to integrate with an event that's already open to the public, but it's rare. We want to make sure that the event will be able to accommodate an additional layer of value for Members without creating logistical challenges for the partner or the Members. Sometimes the juice isn't worth the squeeze.

One way to help is to allow Members to use their Offers.

Best Practices

How can I make my event a smash success?

The number one most consistent piece of feedback we get from Members about event has to do with whether the partner's setup and attitude makes them feel welcomed or lost. We are pretty clear about our messaging with Members that there will be no on-site host from Offline, so we rely on our parters to have logistics in place and staff on hand to make sure Members feel welcomed, understand what to expect that night, etc.